Most sellers who describe a bad experience with an agent are not describing poor marketing or weak negotiation. They are describing not knowing what was going on.And yet it is probably the least systematised part of what most agents do.What follows is not a guide to what sellers should demand. It is an honest description of what goo… Read More

Most sellers think the campaign starts when the property appears online. It does not. By the time buyers see the listing, an experienced agent has already been working on your campaign for days.Most people have a rough idea of what a real estate agent does. The rough idea tends to underestimate the scope by quite a bit.What follows … Read More

The subject of agent fees tends to get handled awkwardly on both sides. Sellers do not always want to ask directly. Agents do not always explain clearly. The result is a conversation that often produces less clarity than it should.Commission conversations go better when the seller understands the structure before the agent explains it. This… Read More

Sometimes, wandering through Gawlers neighborhoods, you may spot a property that catches your eye from the moment you see it. It is not always the biggest or most expensive house on the block, but its inviting look sets it apart. The immediate impression often shapes a buyers opinion of the property, and for sellers, it often plays a critical role … Read More